Central Location Testing
When actual product use or evaluation is required during the development process, it is often useful to have clients come to a central location where they can use, or sample, the product and give us their impressions. Applied has conducted CLTs for a variety of industries including greeting cards and related products, human food and pet food. In these studies, Applied handles recruiting, arranges for a central location where sampling (including product preparation as needed) and data collection can be accomplished. In addition, we typically provide our traditional research services such as questionnaire design, analysis and report writing.