Company Information

Applied Marketing Research, Inc. was founded in 1993 on the principle that a company’s success rests on its ability to make better decisions based on accurate and timely information about its markets and customers.

Drawing upon advanced education and practical experience in marketing management, we offer our clients a unique blend of theoretical and real-world expertise through a complete range of research capabilities. We excel in the process of gathering and analyzing information. Our goal is to provide our clients with timely and actionable information at a reasonable cost.

We serve a nationwide roster of clients from our Kansas City headquarters and our sales offices in New York, Atlanta, San Francisco and Portland.

Our Mission

Our mission is to provide our clients with insightful and usable information for making marketing decisions. We will accomplish this by employing innovative methods whenever possible; by finding new and innovative ways to apply traditional methods; and by always being responsive to our clients’ needs for reliable and valid information that is delivered on time and on budget.

To support this mission, Applied’s research professionals have graduate degrees emphasizing marketing and marketing research and real-world experience in marketing management.

Our Promise

We want to earn your trust. So here’s our promise to you. If, for any reason, you are not happy with the quality of our work, we will either rework the project until it meets your satisfaction, or we will waive our professional service fees. We want you to know in advance: we appreciate your business!